The PR Styleguide: Formats for Public Relations Practice

The PR Styleguide: Formats for Public Relations Practice
$88.95
  • Encourages students to make strategic public relations choices using the best forms and styles through examples, explanations, and actual PR pieces.
  • A new list of editing marks most commonly used in the PR field.
  • Consistent chapter structure continually reinforces the desired goal of each media type: What Are They? Who Gets Them? What Do They Do? How Do They Help? What Are the Pitfalls? How Should They Look? Where Should They Go? Did They Work?
  • A wealth of updated and expanded topics, including pitch letters, media advisories/alerts, audio news releases, ethics, and more.
  • Expanded chapter on websites (Chapter 16), including discussions of using email for news releases, using a section of a website as a "newsroom," and the strategy of using video email.
    • No properties for this product.

    Related Products

    Glamor defined: subtle texture gives these silver-plated hoop earrings from Lauren Ralph Lauren added dimension. Wear them to take your look from simple to striking.
    Lauren Ralph Lauren Sultan Metals Textured Hoop Earrings

    Brand: Lauren Ralph Lauren

    Glamor defined: subtle texture gives these silver-plated hoop earrings from Lauren Ralph Lauren added dimension. Wear them to take your look from simple to striking.
    38.00$
    See More
    Gaia Herbs Kava Kava Root, 60 Liquid Phyto-Capsules
    Gaia Herbs Kava Kava Root, 60 Liquid Phyto-Capsules

    Brand: Gaia Herbs

  • Supports calm and relaxation
  • Supports emotional well-being
  • Ecologically harvested from the island of Vanuatu
  • Supports normal relaxation from tension brought on by daily stress
  • Cultivated in accordance with Nature's intent
    • 29.99$
    See More
    Timberland Men's 65179 City Adventure Cup Sole Oxford,Navy,7 M US
    Timberland Men's 65179 City Adventure Cup Sole Oxford,Navy,7 M US

    Brand: Timberland

  • Bionic® canvas combined with suede leather upper,
  • Bionic® canvas contains yarns made with a 50% organic cotton outer wrap, 38% recycled PET core and 12% HT polyester to provide increased strength, abrasion resistance and decreased drying time,
  • Moisture-wicking textile lining keeps feet dry and comfortable,
  • Exclusive anti-fatigue comfort architecture provides all-day comfort and support,
  • Timberland's exclusive Gripstick™ rubber ...
    • 60.00$
    See More
    Amazing SPIDER MAN Cold Pack for Instant Pain Relief Non-toxic, Reusable and Hygienic
    Amazing SPIDER MAN Cold Pack for Instant Pain Relief Non-toxic, Reusable and Hygienic

    Brand: Spider Man Cold Pack

  • Non-Toxic, Reusable and Hygienic
  • Fast pain relief for bruises, headaches, scrapes, fever, insect bites and inoculation (shots) sites
  • Stays flexible when cold but can be warmed in hot water
  • Easy to clean, just wash with soap and water
  • Approx. 4.5" x 3"
    • 9.95$
    See More
    No comments.
    Only logged user can submit comment. Please Login or Register